On August 29, 2012, just after 1 p.m., Miguel Sternberg stared obsessively at his computer in his Toronto home office. He had not slept in days. Sleepless and exhausted, Sternberg finally completed the final touches for the launch of his PC video game, They Bleed Pixels. After submitting the final game build, he watched in haze as the sales figures refreshed throughout the afternoon. He waited to find out if the countless hours, savings and government funds would pay off.
Years later, things aren't much calmer for the independent developer as he juggles a new They Bleed Pixels update with two other projects. Sternberg works alongside programmer Andrij Pilkiw under the studio name, Spooky Squid Games Inc. They hope to hire another employee this year and dedicate time to working on newer projects. "I think at this point we'd like to grow a bit," Sternberg says, "and that takes more money than we have."
Spooky Squid Games and other Canadian developers can expand studios with help from government tax credits and creative grants. Canada's early establishment of video game tax credits helped it become the third largest country for video game development. Quebec and British Columbia now house the world's largest studios and created multimillion dollar franchises such Assassin's Creed and FIFA soccer. Each of Canada's successful video games combined to contribute $2.3 billion to Canada's gross domestic product (GDP) in 2014. With most of the large studios in other provinces, Ontario's grants and business incentives transformed the province into the destination for independent game development.